08 April 2009

Save Boracay

Photo courtesy of Raptors Fan
Many Filipino families today celebrate the glory of Easter in the extraordinary beaches of Boracay Island. The island observes all the religious significances of Holy Week with services held throughout and light-hearted celebrations on Easter Sunday.

However, not many are aware that there are some people in Boracay right now to pursue another advocacy and that is to save the island itself. Environment groups are stepping up their "Save the Climate, Save Boracay" campaign to target holiday-goers bound for Boracay with an intensive tourist awareness project to make the island a climate-friendly destination.

Greenpeace said the project will prod tourists to save energy by switching off and unplugging all electrical appliances when they leave their resort room, reduce waste by bringing their own bag when they go out and saying no to plastic bags, straws and sachets, and walk more to enjoy the beach and lessen air pollution.

Concerned local groups in the island, including Boracay Foundation, Inc. and Boracay Yuppies, have thrown their support behind the campaign. In addition, Seair will be announcing the three simple acts from April 6 to 12 in their flights. Resorts as well as the local boat cooperative will be displaying project posters about what tourists can do to help. Local TV cable stations Paradise Cable and Kalibo Cable, will also be playing videos of Richard Gutierrez and Angel Aquino enjoining tourists to help make Boracay a greener destination.

“Save the Climate, Save Boracay,” the first project of its kind in the Philippines, was launched in 2008 during the “Quit Coal, Save the Climate” Philippine tour of the Greenpeace ship M.Y. Rainbow Warrior.

It is being supported by the Departments of Environment and Natural Resources and Tourism, Philippine Chamber of Commerce-Boracay, and Boracay Association of Resorts, Restaurants and Independent Allies.