13 March 2013

UN Launches "My World, Mark A Difference"

My World
My World, A United Nations-led global survey to gather people's voices, priorities, and views for a world succeeding the Millenium Development Goals (MDGs) era, was launched amidst growing local support for Post-2015 dialogues. The Post 2015 framework is an effort that’s meant to continue the current Millennium Development Goals (MDGs) which ends in 2015. The MDGs have made a huge impact on the lives of billions, but there is still much more to be done to address extreme poverty, diseases and environmental crises.

The campaign which rolls-out from now until 2015 aims to involve as many citizens as possible regardless of age, gender, and backgrounds to participate in determining which 6 of 16, possible development issues they think would make the most difference to their lives.

The 16 issues were based on the priorities expressed mostly by the world's poor and marginalized communities."This is every Filipino citizen’s chance to voice out their concerns for the future and in the process influence how the new set of development goals after 2015 will look like. The heart of this activity is to involve everyone in creating a world that addresses concerns of various countries and come up with a common set of goals that reflect the needs of the global population, especially those in the grassroots," explains Luiza Carvalho, UN Resident Coordinator. There are 20 priority countries for the roll-out of MY World and the Philippines is one of the 20.

Here in the Philippines, Filipinos from all over the country especially those who represent various sectors are being mobilized to take part in "voting for the Philippines they want." With "Mark a Difference" as the rallying cry, every Filipino citizen can vote through various online and offline means. The simplest way to vote is by visiting the official MY World website www.myworld2015.org. Once in, the visitor will be asked to check 6 of the 16 priority issues on the list they feel is most important for them and their family, fill-in basic personal data, then enter their vote. "The MY World website was designed to be simple and easy to use that on the average, a voter can do it in less than 5 minutes. As long as a person has online access, he or she can vote anytime, anywhere," explains Carvalho. This online voting method is just one of the many ways to vote. There are also traditional voting methods, so that actual ballots will be given out by the UN for respondents to fill out.

In the Philippines the success of the survey will be driven mainly by the UN's partners from civic and private organizations and even by government agencies. This network of partnership has been growing steadily since the start of this year, representing as many sectors as possible. Commitments of support have been given by groups and agencies such as the Confederation of Student Governments of the Philippines through placement of voting booths in select schools and universities, the Department of Social Welfare and Development for questionnaire distribution among beneficiary families of its "conditional cash transfer" program, and other partners such as the National Anti-Poverty Commission, the Department of the Interior and Local Government, the Beyond 2015 National Civil Society Hub, the Boy Scouts of the Philippines, Philpost, and the citizen group, Tao Po!

Also tapped, as media partners are Globe Telco which supports the campaign through SMS push and spreading of campaign messages through its host of Globe social media ambassadors. ABS CBN, The Manila Times, TV5's interaksyon.com and Yahoo Southeast Asia are also strong partners in disseminating online and news for MY World activities.

MY World will also be supported by online efforts through the World We Want Philippines Platform which has various channels including the World We Want Philippines website, Facebook, Twitter, and You Tube pages. Viewers, visitors and followers will be directed to www.myworld2015.org.

The initial results that will be gathered from "My World, Mark A Difference" in the Philippines and in other countries around the world will be submitted in May 2013 to the UN Secretary General's High Level Panel for Post 2015.